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How will I Improve my Landing Page Design?

By Carla Carl

Landing page design is essential part of any business, either online or offline. This design helps the marketers to make a sale or get the names and email address of the readers and prospective buyers or clients. This also commonly referred as a ?squeeze page? or ?lead capture page?.

Basically, a good landing page design should match the visitors? need. Remember that your customer visits your page because they are interested in your ads. And they are hoping that they will get what they want from your landing page. Your landing page design must be simple and clean. Yes! Simplicity is good. Avoid too much color. Two or three colors are enough. If your landing page contains long paragraph information, better make it shorter.

To avoid those circumstances, here are some tips you can keep upon creating a landing page design. First you need to make your landing page simple and clean. Don?t put too much color. Two to three colors are enough to design your page. You can use any font you want, but research tells that Arial, Helvetica and Geneva are the best font to use. You should also keep it short, so that your visitors will not be bored reading your page.

You should catch your visitors? attention Yoin just 5 seconds. What do I mean of that? Well, most of the visitors spend only 5 seconds in deciding whether to stay or click the back button. In that case, you should catch your visitors? attention by making attractive yet simple landing page. If your visitor exceed from 5 seconds crucial time, it means that they are interested in your landing page.

You must avoid asking too much information from your visitors. These may scare your customers and worst, leave your landing page. A name and a valid email address may be enough. Be specific in getting information.

Upon getting your client?s information, you must assure the security. Keeping their information privately is very much needed. The trust of your customers must be prioritized.

And lastly you need to assure the confidentiality of your customers? information. The trust of your visitor is very important.The moment they give you their information, they already trust you. Because they know that you will keep the information that they will give. So keep your customers? trust in you.

Your landing page design greatly affects your conversion rate, so you need to make the best of it. Keeping you this simple tips might probably help you make a good landing page design.

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